Fees, Insurance & Startups vs. Acquisitions

Hootan Shahidi is an extremely well-versed professional in the dental sphere. He is the president of Cross Over Dental Enterprises (CODE), a company that specializes in billing medical insurance claims for dental professionals relating to services not covered by dental insurance. Hootan also specializes in Dental Service Organizations (DSOs), sleep apnea, 3D dentists, Digital Technology...the list goes on and on! Join host Jon Harris in an engaging and eye-opening conversation with Hootan Shahidi about dentistry fees, insurance policies, and the important differences between startups and acquisitions. 

Hootan shares a common approach in group practices or DSOs that keeps patients comfortable and committed to a specific practice: specialties. The reason specialties are important is because practices want the patients to come back to the same location for all of their dental work. If a patient has the ability to search around for specialties at various practices, they might jump ship and give their money to another practice with more services. Hootan explains that there is a profitability in everything he does, but it really boils down to the patient experience and level of convenience. Hootan prefers to give the patient the option of taking care of all their dental needs under one roof. 

Tune into this week’s episode of 21st Century Dentistry for a conversation with Hootan Shahidi about  managing the dental space. Listen for information on why DSOs are formed, how dentists turn against each other, and what a dental training program looks like. 

 

Quotes

• “I started realizing kind of, while I'm fundamentally very sound in dentistry and how to do things and hang out with a good crew of people, you still don't know all the little nuances until you really sit in the practice for four to eight hours straight. And you just see all the different mechanics and parts working. And then you can really diagnose issues a lot better.” (09:21-09:44) 

• “If somebody is doing something else that could benefit your practice, you might want to keep them doing it.” (25:23-25:29) 

• “A huge chunk of our new patients are just literally like a neighbor, telling a neighbor, a friend telling a friend type thing.” (36:29-36:35) 

• “Something that I've noticed is that some more mature dentists have trouble kind of understanding is they, for whatever reason, maybe jealousy or whatever you want to call it, they'll see your dentist and be like, ‘Oh, all that stuff he's doing or she's doing, that's all money-driven.’” (59:34-59:54) 

• “Sometimes when you lose the love or the passion of what you do, it really permeates through a lot of different things, through your thoughts, through your actions, your body language, your mannerisms, and people pick up on it.” (1:24:12-1:24:25) 

 

Links

Connect with Hootan Shahidi:

https://www.crossoverdental.com

https://3d-dentists.com

 

Connect with Jon Harris on Facebook:

https://www.fortunemgmt.com

https://www.facebook.com/jon.harris.39545

https://www.facebook.com/fortunemgmtmidsouth

https://www.facebook.com/fortunemgmtgeorgia

 

Follow Jon on Instagram: 

@jonharris_ 

@21stcenturydentistry

 

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